About Adopt a Billionaire

Our Vision

Adopt a Billionaire is an international campaign with a simple but ambitious goal: to persuade the world's 3,000 billionaires to recognize their role in climate change and use their immense wealth and influence to help solve the crisis rather than exacerbate it.

Why Target Billionaires?

Billionaires have a disproportionate impact on the environment through:

• Excessive Carbon Footprints: Their superyachts, private jets, multiple homes, and luxury lifestyles produce thousands of times more carbon than the average person
• Media Ownership: They control influential media outlets that often spread climate change misinformation
• Political Influence: They fund think tanks and political parties that prioritize economic growth over environmental sustainability
• Investment Choices: Their wealth flows into some of the most polluting industries on the planet
• Cultural Impact: They represent and promote unsustainable consumption patterns that influence broader society

Our Approach

Unlike other environmental campaigns, we focus on personal responsibility and accountability. By adopting individual billionaires, our volunteers:

1. Research and document their environmental impact
2. Make direct, respectful contact
3. Invite them to change their behavior
4. Share their responses (or lack thereof) with the public

The Impact We Seek

If billionaires embraced environmental responsibility: - Their investments could shift dramatically toward sustainable industries - Their media platforms could accurately report climate science - Their political influence could drive positive policy changes - Their lifestyles could set new standards for sustainable living

Join Us

Whether you're interested in research, communication, organizing local groups, or simply staying informed, there's a place for you in our campaign.

Get Involved